The Blog

From gate crashing 4Tubes party to celebrate breaking into Alexa’s top 500 while on holiday in Alicante in August 2009 to joining the team at Dreamstar Cash in January 2012, it has been quite a journey for me. My name is JT and I was a founding member of YouPorn.com.

We launched YouPorn.com in late 2006 and sold to Manwin in May 2011. I served as Director of Global Business. Known to many as The YouPorn Guy, I was the face, eyes and ears of YouPorn and responsible for the monetization of the company’s user base that we grew to over 370 million monthly visitors.

I am very excited to be back in the hot seat. Having been part of building what was the biggest adult tube site on the internet, having the opportunity to do it all over again with PornTube.com is exciting. Steve Matthyssen, the Founder of Dreamstar Cash, has assembled a dream team that share my vision and passion and I’m really looking forward to seeing what we can achieve in 2012.

The first product I am involved in to launch is a revolutionary Content Publishing Program. I was taken aback when I was shown the CPP Platform that DSC have developed. This takes the ground breaking content partner program that we successfully operated at YouPorn for over 2,000 sites to a whole new level. It is an editors dream! I am all too aware of the hassles content owners faced when uploading their content to various tubes. Uploads would fail, could only load 1 clip at a time, separate watermarks for each tube and not being able to schedule the release of the uploaded clips. This all meant that it’s always a struggle to get the content owners commitment to upload on a regular basis.

We handled 13m daily visitors at YouPorn so I have vast experience and knowledge on what users are looking for. I am working on a comprehensive guide that will help content owners to edit the clips that the users will enjoy. This will increase click thru’s and sales. We were always aware that a content owner would receive around 60-70% additional hits from users directly typing in the domain name, so as you can see, getting things right can have a massive effect on traffic and sales.

There is a great buzz around the place. PornTube.com is a fantastic domain, I’m really excited to be relocating to Altea (Spain) to work closely with Steve and his amazing team. I will post regular updates on the blog and dont hesitate to get in contact with me at jt@porntube.com.

Just as the DSC Team loves working hard and pushing ourselves and the company to the next level, we also enjoy acknowledging our achievements, and having lots of fun and parties. What better way to combine our favourite past times, than celebrating 4Tube´s 3rd Anniversary. Melanie and I decided it would be a nice idea to surprise everyone, Steve included, with a delicious Banana Sponge-cake with Nutella filling, and our 4Tube logo on the front.  A big balloon banner was made with the logo on also, and the whole staff took some time out at lunch to enjoy the cake and a moment to reflect on all the hard work put into the project, and all the benefits gained from its success. Continue Reading →

A few months back we decided that we wanted to start sending members of our team to both national and international conferences and events that would help them stay abreast of the ever changing aspects of their particular roles so you can imagine how excited we were to see that from the 28th-29th of October would be the annual PHP conference in one of our favorite cities, Barcelona but that it also coincided with the SEOmoz event – MozCation, BRILLIANT!!

Continue Reading →