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Today is an important day in the history of Dreamstar Cash, and a very proud moment for our company, our team and myself.  We found out that Dreamstar Cash ranks 5th on the Great Place to Work ® 2012 index for Spain for the category PYMES ( 20-49 employees).  This is a MASSIVE recognition, by a world wide respected organism like Great Place to Work ®, and something we have worked very hard on for many years! 

To create a great place to work, is something that needs to be part of the DNA of the company and overall culture that lives within the team.  The key to success of any business,  lies within the team itself, and is something that needs to be unlocked.  By creating the best possible environment and work place, you enable every person to grow and deliver their best work.  This is especially true for online businesses where the majority of the team is built of “knowledge workers“.  A great work environment, doesn’t mean you introduce a pingpong table and some other perks, and the job is done.  It goes a long way beyond that.  

 Over the years, as the company culture grew to what it is today, many tweaks were made along the way.  From introducing a flexible time table, offering off-site training and conference attendance to all team members, being transparent and sharing information with the entire team, celebrating important milestones, encouraging people to take ownership & responsibility, and the list goes on and on.  Keeping the organization hierarchy as flat as possible has also been key.  My door is always open for any 1-on-1 time with any team member.  There is no single recipe for success.

To be sharing the top 5 (out of more then 50 participating companies), in our first year participating in the Great Place to Work ® 2012 process is a huge honor!  It’s the ranking index that really matters.

Press:

La Informacion
Yahoo News
RRHH Press

3 years ago a life changing event for both the company and myself took place.  After 4 months of development, building up a pornstar database, working with a lot of affiliate programs, we launched 4Tube.com.  Today, I can happily say, that this paved the road for the future of the company, and has opened doors to many great new opportunities.  Since then we have tripled our staff, re-located to our new office in July 2010, launched other successful projects like PornTube.com, and some exciting things in the works for 2012.  As part of this 3 year celebration I will document the history of 4Tube, and discuss some of the challenges we faced during this period.  Continue Reading →

About a year ago we decided to launch the first version of our company site http://www.dreamstarcash.com. Up until then we’d never really had any major requirement for a site, all hires were local, and most of our business relationships were handled over ICQ or skype.

2010 was a busy year. In July we moved into our new offices and over the course of the year we doubled the number of members in our team. Collaboration tools were becoming increasingly important so we decided to migrate to Google Apps for Business

As part of this process we needed a domain to run all the new emails under, up until that moment most people were using the @fux.com for there emails on an internal mail server. We were increasingly moving into more mainstream circles, attending SEO conferences, Agile Development seminars and a bunch of other events. It was at this stage it became apparent that it would be useful to use a more mainstream-friendly branding for ourselves as a lot of the talent we were hoping to tap into was to be found there. Continue Reading →